Embeddable AI search data

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Writing about AI search? Use these. All we ask is a link back to the source page so readers can check the numbers.

89%
of UK businesses are not tracking AI search performance
Source: SEOCompare survey of 2,847 UK business leaders, May 2026
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3x
Brand mentions correlate ~3x more strongly with AI visibility than backlinks
Source: Ahrefs study of 75,000 brands
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0.737
correlation between YouTube presence and AI mentions
Source: Ahrefs study of 75,000 brands
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4.4x
AI search traffic converts at around 4.4x organic
Source: Semrush, Similarweb, Seer Interactive
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48%
of search queries now trigger AI Overviews
Source: BrightEdge, Semrush
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87.4%
of all AI referral traffic comes from ChatGPT
Source: Conductor analysis of 13,770 domains, 2025
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680M
AI citations analysed: overlap between platforms is low
Source: Profound analysis of 680 million citations
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Looking for the full picture? See the 2026 AI search statistics pillar and the full data library.