Tools

Free calculators, score checks, and matchers for AI search optimisation. Built by SEOCompare and used by UK businesses to plan AI search investment.

New

Agency Red-Flag Checker

Score an agency you are considering against 10 known red flags (guaranteed rankings, lock-in, hidden subcontracting) and get the questions to ask before signing.

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Live data

UK AI SEO Pricing Index

Live median and range of UK AI SEO starting retainers by pricing band and sector, computed from the verified agency database. Open data, CC BY 4.0.

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Live data

Contract Lock-In Index

How locked in UK AI SEO clients really are: minimum contract lengths, the share demanding 12 months, and proprietary-tool lock-in, per named agency.

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Most popular

AI SEO ROI Calculator

Estimate the 12-month revenue impact of AI search optimisation based on your traffic, conversion rate, and average order value.

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Free

AI Visibility Score Self-Check

12-question self-assessment that scores your site 0 to 100 on AI search readiness across crawlability, schema, content, and authority signals.

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Quiz

AI Readiness Quiz

Quick 10-question quiz to find out if your business is ready for AI search and what to fix first.

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Done-for-you

Free AI Visibility Audit

Request a full audit of your site's visibility across ChatGPT, Gemini, Perplexity, and AI Overviews. Returned within 48 hours.

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Matcher

Agency Matcher

Tell us your sector, budget, and AI platform priorities. Get a personalised three-to-five-agency shortlist.

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Directory

Compare Agencies (vs pages)

Side-by-side comparisons of UK SEO and AI search agencies on price, contract, AI platform coverage, and sector specialism.

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How SEOCompare tools differ

All SEOCompare tools are free and run client-side in your browser. We do not store the data you enter, do not require email signup, and do not gate results behind a contact form. Outputs are based on published UK SEO industry benchmarks and our own audit research, not vendor marketing claims.

Read the SEOCompare methodology for how we score and rank.