UK SEO Agency Comparison

SEO Works vs Targeted SEO

Side-by-side comparison of two UK SEO and AI search agencies on price, contract length, AI platform coverage, sector specialism, and verdict.

SEO Works (from £2,500/month, 3-month minimum, 2 AI platforms covered) is best for uk b2c and ecommerce brands wanting seo + ai search together. Targeted SEO (from £1,500/month, 3-month minimum, 2 AI platforms covered) is best for uk smes and local service businesses wanting affordable seo + ai. Pick SEO Works if you prioritise b2c or b2b; pick Targeted SEO if you prioritise local services or ecommerce.

Side-by-side

Criterion SEO Works Targeted SEO
Headquarters Sheffield, UK Manchester, UK
Founded 2010 2015
Team size 50+ 10-20
Starting price £2,500/mo £1,500/mo · cheaper
Pricing band SME to mid-market SME
Minimum contract 3 months 3 months
Services SEO, AI SEO, PPC, Content SEO, AI SEO, Local SEO
Sector focus B2C, B2B, Ecommerce Local services, Ecommerce, B2B
AI platforms covered ChatGPT, AI Overviews (2) ChatGPT, AI Overviews (2)
Proprietary tool
Case studies 20+ 10+
Best for UK B2C and ecommerce brands wanting SEO + AI search together UK SMEs and local service businesses wanting affordable SEO + AI
Watch out for AI platform coverage narrower than purpose-built AI specialists AI platform coverage narrow; team size caps enterprise capacity

When SEO Works wins

Pick SEO Works if your business matches the b2c or b2b or ecommerce profile, your monthly budget is comfortable around £2,500, and you want 4 disciplines from one provider. Their 3-month minimum contract suits brands willing to commit but unwilling to lock in for a year.

When Targeted SEO wins

Pick Targeted SEO if your business matches the local services or ecommerce or b2b profile, your monthly budget is comfortable around £1,500, and you want 3 disciplines from one provider. Their 3-month minimum contract suits brands willing to commit but unwilling to lock in for a year.

Verdict

Neither agency is universally better. The right answer depends on your sector, budget, and AI platform priorities. If you want a third independent option to consider alongside this comparison, use the SEOCompare agency matcher to surface a personalised three-to-five-agency shortlist.

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