UK SEO Agency Comparison

Angelfish Marketing vs SEO Works

Side-by-side comparison of two UK SEO and AI search agencies on price, contract length, AI platform coverage, sector specialism, and verdict.

Angelfish Marketing (from £2,500/month, 6-month minimum, 2 AI platforms covered) is best for b2b and manufacturing brands wanting seo + inbound content together. SEO Works (from £2,500/month, 3-month minimum, 2 AI platforms covered) is best for uk b2c and ecommerce brands wanting seo + ai search together. Pick Angelfish Marketing if you prioritise b2b or manufacturing; pick SEO Works if you prioritise b2c or b2b.

Side-by-side

Criterion Angelfish Marketing SEO Works
Headquarters Cheltenham, UK Sheffield, UK
Founded 2007 2010
Team size 10-20 50+
Starting price £2,500/mo £2,500/mo
Pricing band SME to mid-market SME to mid-market
Minimum contract 6 months 3 months · shorter
Services SEO, AI SEO, Content, Inbound SEO, AI SEO, PPC, Content
Sector focus B2B, Manufacturing, Tech B2C, B2B, Ecommerce
AI platforms covered ChatGPT, AI Overviews (2) ChatGPT, AI Overviews (2)
Proprietary tool
Case studies 10+ 20+
Best for B2B and manufacturing brands wanting SEO + inbound content together UK B2C and ecommerce brands wanting SEO + AI search together
Watch out for AI platform coverage narrower than specialists; B2C experience limited AI platform coverage narrower than purpose-built AI specialists

When Angelfish Marketing wins

Pick Angelfish Marketing if your business matches the b2b or manufacturing or tech profile, your monthly budget is comfortable around £2,500, and you want 4 disciplines from one provider. Their 6-month minimum contract suits brands willing to commit but unwilling to lock in for a year.

When SEO Works wins

Pick SEO Works if your business matches the b2c or b2b or ecommerce profile, your monthly budget is comfortable around £2,500, and you want 4 disciplines from one provider. Their 3-month minimum contract suits brands willing to commit but unwilling to lock in for a year.

Verdict

Neither agency is universally better. The right answer depends on your sector, budget, and AI platform priorities. If you want a third independent option to consider alongside this comparison, use the SEOCompare agency matcher to surface a personalised three-to-five-agency shortlist.

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